Archive for May 26th, 2011

May 26, 2011

Strong, beautiful and sexy, WTA’s new ad campaign says it all

[Linda Laville, Sports Contributor]

The Women’s Tennis Association‘s (‘WTA’) new global ad campaign “Strong is Beautiful”, showing 38 contemporary and upcoming women tennis stars is making Internet waves due to its highly-charged sexual undertones.

The campaign’s video and photo shoots, some of which are featured here, are going viral by all accounts and are set to be shown via all known and available media outlets including TV and social media sites. It is intended to be driven over 80 markets in the next two years.

And yes, it is sexy. Working from the themes: ‘athleticism and grace’, ‘strong is beautiful’,  the featured tennis stars have been made into the  most-followed household names on the planet.

The WTA says the hard-impact ad campaign is designed to support its drive for stronger contacts with fans worldwide and to advertise upcoming stars as well as contemporary ones.

See more, read more………..

May 26, 2011

First Lady Michelle Obama continues to wow England

[Tom Tatsky, Politics Contributor]

MailOnline reports that a radiant and elegant Michelle Obama in an exquisite adornment of jewels last night co-hosted a dinner in honour of the Queen of England and her husband, the Duke of Edinburgh.

The First Lady, pictured above, wore an eye-catching black off-the-shoulder dress designed by Ralph Lauren for the formal event. Her evening wear was complemented by a thoughtful array of jewelry which included a Tom Bins cuff and necklace valued at around £1,500.

The American president, Barack Obama and the First Lady, were the host of an event at Winfield House in Regent’s Park, which is the official home of the American Ambassador, in honour of the Queen and the Duke of Edinburgh as a reciprocal gesture for the previous evening’s Buckingham Palace state banquet.

May 26, 2011

Earthquake of magnitude 5.9 shakes Fukushima region on May 24th 2011

[Sumi Aleksander, Japan News Contributor]

USGS: On Tuesday 24th May 2011, an earthquake of 5.9 magnitude struck the Honshu region which encapsulates the troubled Fukushima nuclear plant. No tsunami, or damage reports have been made.

The Honshu region is a notoriously unstable part of Japan and practically each day earthquakes at M4 to 6 strike the area.

An anonymous source at the UN has disclosed that it is looking into the Fukushima plant disaster to decide whether Japan was negligent in building the a nuclear plant in such an unstable part of the country and in that respect whether it should be made to compensate all countries that are now affected from serious radioactive contamination from the nuclear disaster that struck the plant.